'Pingit' by Barclays | Commercial

Comissioned to produce a series of online social media commercials for 'Pingit' by Barclays for use across Facebook, Instagram and Snapchap.

Produced and directed this set of commercials for Barclays for there offshoot ‘Pingit’, targeting younger bank customers and those who want to do instant transfers between friends and family.

These adverts were designed to appeal to young travelers and show the exchange and spending of money abroad via safe and secure card and app Pingit.

Shot on location in Spain, these adverts featured two actors for the series of 15-30 second adverts.

These commercials were syncicated on popular social platforms like Facebook, Instagram, YouTube, and Snapchat for the widest reach.

Pingit was a direct competitor to services like Paypal, Google Pay, Apple Pay and Venmo. However this was shut down in 2021.

Contribution

Producer

Director