'Cooped Up' — Spec Submission

Summary

This is a treatment for Post Malone’s ‘Cooped Up’, released in May 2022, submitted for consideration by his management.

Client

Post Malone
Mercury Records
Universal Music Group

Commissions

Creative Direction
Producer
Director
Editor

Cooped Up on Spotify

The Treatment

This record is a proclamation of resurgence – a stake in the ground to say ‘I’m returning’. It speaks of resurfacing after being ‘Cooped Up’ and alludes to the next chapter of Post’s music progression.

The concept of this music video tells the narrative of resurfacing to the world from a lavish doomsday nuclear bunker, only to find it vast and empty on the surface.

It reflects the spacious and cavernous music production and the reverbed vocals—a singular voice in a lonely but opulent existence underground, sheltered from the world.

Treatment PDF